Brand Overview

My work for Crusader Baseball centered on creating a new cohesive look for the team. Before, they had no social media presence and inconsistent branding. I created a unified look across all media, including flyers, videos, and digital content to make them a more recognizable organization amongst their community.

Role: Brand Manager

Goal: With all content I aimed to keep the community of Wellington, Kansas up to date with the Crusader Baseball organization. As a team, they needed an enticing visual way to communicate their wins, losses, team/player updates, and game day information to the wider public. Over the course of 4 years I built a modern visual style for the team.